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PWHL CELEBRATES PRIDE WITH SPECIAL EDITION UNITY LOGO HONORING LGBTQ+ IDENTITY, RESILIENCE, AND COMMUNITY THROUGH ART

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NEW YORK AND TORONTO (March 19, 2025) – The Professional Women’s Hockey League (PWHL) is proud to celebrate Pride with Unity Game activations across all six teams, including the unveiling of a special edition Unity Game logo designed by Hamilton, Ontario-based artist Eli, a queer and transgender creative whose work is deeply rooted in themes of identity, resilience, and self-expression. 

Each game, presented by e.l.f., will celebrate the LGBTQ+ community through special programming, in-game tributes, and partnerships with local and national LGBTQ+ organizations. Below are the Pride game dates: 

  • New York Sirens – Mar. 22 (vs. Ottawa at Prudential Center) 

  • Minnesota Frost – Mar. 30 (vs. Toronto at Xcel Energy Center) 

  • Montréal Victoire – Apr. 1 (vs. New York at Place Bell) 

  • Boston Fleet – Apr. 2 (vs. Ottawa at Tsongas Center) 

  • Ottawa Charge – Apr. 26 (vs. Montréal at TD Place) 

  • Toronto Sceptres – Apr. 29 (vs. New York at Coca-Cola Coliseum) 

Eli’s design for the PWHL’s Pride Unity Game logo is rich with symbolism, representing the ongoing fight for visibility, self-acceptance, and equality within hockey and beyond. Each element carries a deeper meaning, tying in themes of defying societal norms and breaking free from imposed limitations with a nod to the Stonewall Riots and the fearless activists who paved the way for LGBTQ+ rights. 

“My goal was to create a playful, bold image FOR the LBGTQ+ community rather than ABOUT us,” said Eli. “I aimed to bring something we’ve never seen before in a typical flag Pride logo, taking inspiration from different aspects of the queer/trans experience. The bright and bold nature of the design reflect the brightness and boldness found within the queer and trans community.”  

The artwork will be featured on the PWHL’s Pride Unity Games commemorative shirt, available for purchase at in-venue locations, The Official Canada Shop of the PWHL and The Official US Shop of the PWHL. In celebration of Pride Unity Games, the PWHL is proud to make a contribution to the Stonewall National Monument Visitor Center (SNMVC), which opened in June 2024 and serves as a living tribute to the LGBTQ+ rights movement, offering education, historical preservation, and a space for community engagement. Operated independently by Pride Live, the SNMVC is dedicated to protecting and preserving the legacy of the Stonewall Rebellion and allows visitors to experience the historic site where the fight for LGBTQ+ equality began. SNMVC founders Diana Rodriguez and Ann Marie Gothard will take part in the honorary puck drop at the New York Sirens’ Pride Game on March 22.  

For more information on the PWHL’s Pride Unity Games, please visit the website

About the Professional Women’s Hockey League (PWHL)    

The Professional Women’s Hockey League (PWHL) is a professional ice hockey league in North America comprised of six teams in Boston, Minnesota, Montréal, New York, Ottawa, and Toronto, each with rosters featuring the best women’s hockey players in the world. Launched on Jan. 1, 2024, the PWHL has broken multiple attendance records and holds the worldwide all-time record for a women’s hockey game. In 2024, the PWHL was recognized by Sports Business Journal as the Sports Breakthrough of the Year and received the top position in the first-ever Canadian edition of the Harris Poll, which ranks companies’ reputations. Visit thepwhl.com to purchase tickets and merchandise, and subscribe to the PWHL e-newsletter to receive the latest league updates. Follow the league on all social media platforms @thepwhlofficial.     

PWHL, the PWHL Logo, and PWHL team names and logos are trademarks of the PWHL. © PWHL 2025. All Rights Reserved.